Tag Archives: email marketing

eMail Marketing “Pre-Flight” Checklist

Well-defined business processes that are properly tested, highly integrated and clearly documented can exponentially help businesses grow. That being said, one critical business process easily overlooked is the â??pre-flightâ? checklist for email marketing. The â??pre-flightâ? checklist will ensure all email messages are opened, read and responded to favorably by subscribers and targeted audiences. Below is a â??pre-flightâ? checklist you can ... Read More »

9 Best eMail Marketing Practices

If youâ??re already executing an email marketing strategy, then youâ??ll find this extensive list very helpful. If you havenâ??t added email marketing to your marketing and advertising efforts, you should and this outlines the average returns: eMail Marketing $45.06 Internet Marketing (non-email) $19.94 Direct Response Newspaper Ad $16.86 Direct Mail (non-catalog) $15.55 Telemarketing $8.61 Catalog Marketing $7.28 Itâ??s important to ... Read More »