You can admit it, you need help with Yelp. To many dealers, Yelp is a 4-letter word. The popular review site gives dissatisfied customers a chance to blast your dealership on a public forum. Once a review has been posted, there is very little you can do to take it down, aside from contacting the ...
If you missed the Webdoc at Digital Dealer you do not want to miss this Webinar. There is no such thing as a dead lead. Your next best customer is sitting in your CRM and you are not properly marketing to them. 48% of Car Buyers spend 1-3 months shopping before making a purchase. 83% ...
Once a negative review has been published there is very little a business can do to have it taken down. Consumer reviews are trusted 12 times more than brand generated content, so how can you keep the conversation positive? Learn the strategies for keeping bad reviews off of the review sites in this powerful webinar. ...
Your next best customer is sitting in your CRM. By mining this data, you can reactivate dormant leads into hot prospects. Learn how to apply proper database cleaning techniques to your existing data, formulate an effective email marketing plan to be used in your dealership, and identify and explain the current issues with your mass ...
90% of car buyers start looking for a vehicle online before ever setting foot inside your dealership. Online reviews will make or break a sale before it even starts. Learn how to ask for the review, how to get the review and how to improve your online reputation. Our special guest Susan Givens, Publisher of ...
If someone hasn't been in your dealership in over a year, they're not coming back. Right? Wrong! DealerPro Training's Don Reed will show you how to bring back customers that haven't been to your dealership in months or even over a year. Don Reed specializes in Fixed Ops training and helps service departments around the ...
Online reviews influence your prospects before they ever visit your lot. Did you know it also impacts your Google search ranking? Recently, Google Local switched from a 7-Result highlighted display in favor of a 3-Pack display. Your online reputation directly affects whether or not your dealership comes up in the Top 3. If you want ...
According to Cars.com, internet lead submissions increase by more than 40% year over year. So why is the average salesperson making only 1.3 call attempts to reach each lead? Your BDC is not capable of following up with every lead. Through the proper use of automated email marketing, you can. If you have at least ...
You cannot ignore online reviews in the car business, and there is nothing you can do to stop customers from writing them. Prospects use your online reputation to determine whether or not they want to do business with you. You need to keep the conversation positive. Review strategies to prevent negative reviews from getting published ...
Your next best lead is sitting in your CRM and you are ignoring them. With careful data cleaning and targeted email messaging you have a chance to reactivate dormant leads and get them back into your dealership. Even if a prospect bought from your competition they still need their vehicle serviced. Convert orphaned service customers ...
TheWebDoc.tv A Breakdown of the Do's and Don'ts of Websites to Companies to Ensure their Websites are Working for them. Providing ongoing advice for the latest technology and marketing tools out there.