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Yelp is Not a 4-Letter Word

October 13, 2015 @ 1:00 pm - 2:00 pm

You can admit it, you need help with Yelp. To many dealers, Yelp is a 4-letter word. The popular review site gives dissatisfied customers a chance to blast your dealership on a public forum. Once a review has been posted, there is very little you can do to take it down, aside from contacting the original poster.

Unfortunately, consumers are going to keep leaving reviews on Yelp and prospective customers are going to keep previewing your dealership online. A one-star increase in a Yelp rating leads to a 5-9% increase in revenue. If you have a 3-star Yelp rating and an annual revenue of $1 Million, a 1-star increase can bring in $50,000-$90,000 more each year. Solve the Yelp puzzle with this session.

Join digital marketing expert Peter â??Webdocâ? Martin and online reputation genius Ron â??Madâ? Max for this powerful webinar. Acclaimed speaker Peter Martin has been featured at notable industry events including NADA, Digital Dealer, RVDA, and AutoCon. Seasoned automotive veteran Ron Max was one of the top reviewed salesmen in the MileOne Automotive Group.

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Details

Date:
October 13, 2015
Time:
1:00 pm - 2:00 pm
Event Category: