Topic: Generate New Sales by Uncovering your Hidden Leads
The average dealer has 10,000-20,000 unsold leads sitting in their CRM. Most dealers are not properly targeting these leads. Effective database cleaning, data mining, and relationship building through email marketing turns these dormant leads into hot prospects. Most CRMs do not have the capability of sending out mobile-enabled emails. With consumers checking their email on mobile devices, emails that are not mobile-enabled are getting deleted. Increase sales and service revenue when you clean your database, activate leads with mobile-enabled emails, and drive leads to your dealership.
Presentation Date: Thursday, September 4
Presentation Time: 1:00 p.m.
Presentation location: Room 3
The automotive market is constantly developing. Every facet of the automotive sales process is evolving, from the way customers consume media, to dealership staffing, to the methodology behind targeted marketing. Stay on top of these trends with the experts at AutoCon, a conference designed to teach dealers to not only survive, but to thrive with the next big media shift. This yearâ??s AutoCon features over 150 best practices by 10 key industry thought leaders, 16 workshops and 8 VIP Networking Events.