Business

9 Best eMail Marketing Practices

If you’re already executing an email marketing strategy, then you’ll find this extensive list very helpful. If you haven’t added email marketing to your marketing and advertising efforts, you should and this outlines the average returns: eMail Marketing $45.06 Internet Marketing (non-email) $19.94 Direct Response Newspaper Ad $16.86 Direct Mail (non-catalog) $15.55 Telemarketing $8.61 Catalog Marketing $7.28 It’s important to ... Read More »

eMail Marketing is becoming the TOP method for direct advertising

eMail marketing is quickly becoming the TOP method for direct advertising and marketing communications. It is an absolutely essential component of your marketing mix. Before you can start eMail marketing you need one critical component, your customers’ and/or prospects’ email addresses. Having all the latest email marketing tools, techniques and tips is useless unless you are able to send your ... Read More »

Use eMail Marketing to Drive Traffic to your Website

Chances are, no matter how much traffic is visiting your website daily, you would like to see more. More companies are embracing search engine marketing and search engine optimization than ever before. According to the report, “The State of Search Engine Marketing,” SEM has reached $10 billion (86% pay-per-click/14% organic). So where does eMail Marketing fit in? From a Search ... Read More »